Echinacea purpurea 'Magnus'

The native Echinacea purpurea 'Magnus' is a classic and dependable Coneflower known for its vibrant carmine-rose petals that are held almost horizontally, making a more open face than the shuttlecock shape of the species. Blooming from summer thru fall, it provides long-lasting color and is a favorite of bees, butterflies, and birds. A standout in borders, meadows, and cutting gardens.

Echinacea, a North American genus in the Daisy family, has big, bright flowers that appear in late June and keep coming into September. Plants thrive in average soils or hot, dry conditions, shrug off cold, and are equally at home in full sun or partial shade. Blooms last well as cut or dried flowers, and the large cone at the heart of the flower head turns black as the seeds mature, adding further interest and providing nourishment for goldfinches. We offer three excellent strains of Purple Coneflower, E. purpurea, a rugged species that is native from Iowa and Ohio south to Louisiana and Georgia, and is a great garden plant everywhere in between.

For information on the growing and care of Echinacea, click Growing Guide.